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All materials copyright Lauren Originals, Inc. 2004-2006
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Competitive Audits and Analysis offer valuable information on a
company, its competitors, or its resources. Having this type of
information aids companies in making better marketing decisions
based on solid feedback vs. 'hunches.'
Some examples of audits and analysis that LOI International has
performed are:
Editorial Surveys
Marketing Communications Audits
Competitive Audits/Surveys
Readership Surveys
Trade Show Competitive Booth Assessments
Implementation
Results